by Mona Cranor | Algorithm, Content, Social Media
Instagram is an increasingly popular platform in today’s world. With that being said, there are many aspects that go into the app’s ranking system. Below are the key aspects of how Instagram’s algorithm works. Feed & Stories 1. Information...
by Mona Cranor | Branding, Digital Marketing, Social Media
Social media marketing is one of the most effective and efficient ways to expose your business to a large audience in this day and age. Most companies are aware of this, but few succeed at using social media marketing effectively. If your social media marketing...
by Mona Cranor | Digital Marketing, Social Media
As a small business owner, you have got a lot on your plate—from staffing and management to planning and strategy. But have you thought about your online marketing, especially Search Engine Optimization (SEO)? Search Engine Optimization (SEO) is the process of...
by Mona Cranor | Digital Marketing, Website
When it comes to website development and search engine optimization (SEO) often they are handled in two different ways. The development part is typically done by a skilled programmer whereas the SEO will be taken on by a marketing team. However, the goal of both tasks...
by Mona Cranor | Digital Marketing
One of the first steps to increasing growth for your business online starts with a digital marketing strategy. If you have been looking to understand how to create a digital marketing strategy for your business I’m going to break down the steps below. Often this...